Lear’s to showcase Xevo Market and EXO Technology TU Automotive Detroit

Lear Corporation, a global automotive technology leader in seating and electrical and electronic systems, will showcase the synergies between Xevo Market and EXO Technology during the TU Automotive Conference, in Detroit, Michigan.

Xevo Market, a merchant-to-driver platform, connects consumers with their favorite merchant brands and services by delivering highly-contextual engagement opportunities through the touchscreens of their vehicles and their vehicle-branded mobile apps. EXO Technology is a proprietary Global Navigation Satellite System (GNSS) solution that provides highly accurate, near-instant vehicle positioning, even in some of the most challenging weather and urban canyon environments. Uniting the two technologies offers the vehicle occupant more accurate localisation and opportunities for enhanced customer service and convenience.

“With more features and functions developed with the vehicle occupant in mind, we are seeing an upside from higher-value connectivity technology, enabling better services for consumers and more value for our OEM customers. With the synergies between EXO and XEVO, Lear is accelerating our user experience capabilities and critical expertise linking vehicle connectivity and networking to cloud and mobile devices,” said John Absmeier, Lear's Chief Technology Officer.

John Cordell, VP of AI Product at Xevo, a Lear company, will examine how automakers and service providers can enhance their user experiences using data from in-car platforms, companion apps, and vehicle usage at TU Automotive. This will make journeys safer and more convenient, personalise the driving experience with targeted alerts and offers, and improve fleet management and driver transparency.